You’re in the right place if…
… you want elegant design
that’s heart-aligned,
so you can click with
your dream client’s mind.


You’ve landed here because you’ve built an impressive business and now you’re ready to flourish.
You know who you are and what makes you unique, but you can’t bring your vision to life.
You can’t communicate your awesome and it’s holding you back.

Sure, you could create your own logo online…

… you could continue using Canva for your social media graphics

… you could grab the first slave on Fiverr.

But, that won’t build brand dominance.

Without a qualified graphic designer and customised branding – you’ll continue looking like everyone else.
You’ll continue working your butt off for little reward, because you’ll continue attracting the wrong clients who don’t value you,
who don’t have the budget for you or understand the rare find you truly are.

Who’s got time for that?!

Girl – you need brand clarity, so you can communicate your brilliance.

My exclusive brand discovery process digs deep into the earth for your heart,
soul, and motivations, so we can bring your brand vision to life.


Let’s catch up over a virtual coffee (my shout!)

I create memorable brands for
women in business by creating
a unique look and feel that
reflects their philosophies, tells
a unique story for their
potential clients/customers
and sets the ambience for their
beloved biz-baby. 

Hey there! I’m Rachel. Visual branding BFF, illustrator, brand brilliance generator.

I’m a graphic and branding designer helping design-challenged female entrepreneurs bring their business vision to life with impactful, intuitive, one-of-a-kind illustrations and graphic design.

I’m obsessed with getting to the heart of your business, you, because that’s where true brands are born. It’s your experience, and your values, and your mission that guides your brand personality. And it’s my job to pull it out of your head, align it with your target audience, and create your remarkable brand identity.

With 15 years’ experience in branding and marketing collateral, magazine design, advertising, website design and packaging, I’ll help you develop a bespoke, personality-packed, effective branding identity. Authentically, you.

Whether you want sassy and cool,
feminine nurturer,
or power-playing Brainiac –
I’ll translate your vision and make it reality.



I am so thankful that I found Rachel. I have been in business for 7 years and thought I had my branding sorted but I totally didn't. She created beautiful branding that 100% reflected my dreams and visions for my business. I would highly recommend her to anyone.

Tash McClounan


Rachel has such a clear-sighted way of cutting through to the heart of what I want to bring with this business and then her visual representation of that and the message behind her work just blew me away. She made me feel like I could go and conquer the (allergy) world!

Callie Mackenzie


I had absolutely no idea of what I wanted when I was looking to rebrand. Rachel took her time, asked the right questions and then took my ideas and created a beautiful concept and new look. I am absolute thrilled and would highly recommend her services to anyone.

Laura Sharp


I work best with design-challenged biz-ladies who have a vision for their business but struggle to bring it to life on the screen.

My strength and purpose lie in creating business personality foundations, strategy, and designs.
I become your brand BFF - laying the foundations and helping you to maintain your sparkling new brand identity.

So, if you're only after a quick logo or ad hoc graphic design requests and document amendments for your existing branding, I'm not the right fit for your needs.


Like to know more about my personalised, one-on-one branding and design services?

I whipped up a fancy Welcome Kit to introduce you to my in-depth brand discovery process, package inclusions, and pricing – you can grab it here.