Which type of brand specialist do you really need? When you think of a brand specialist, do you think of a graphic designer, a personal brand photographer or a copywriter? Thing is, there are brand specialists in ALL of these fields, which is kind of confusing, right?! Which one do you need?! Let’s explore the … Read more
How to effectively use the Instagram Music sticker to enhance your brand You’re more than likely using Instagram as part of your digital marketing strategy (I mean, you’d be crazy not to!). But there’s SO many bells and whistles, that it’s easy to become distracted and inadvertently veer away from your core brand messaging. Your … Read more
How to kickstart your personal brand on social media Do you relate to any of these? 👇🏻 “I don’t want to share my life on social media.” “I’m an introvert. I can’t build a personal brand.” “Do I have to show my face on my Instagram account?” “I don’t want to share my whole life … Read more
Are you hiding behind your brand? It’s a whole new world out there folks! 17 years ago (when I first started in this game), it was unheard of to share videos of yourself gardening on the weekend or making a coffee to strengthen your relationship with your audience and create a sense of trust. In … Read more